New Names. Same IPSY.

By Maddie Aberman

Published on Oct 22, 2025 • 3 min read

A graphic titled “Exciting Member Update” shows IPSY’s refreshed subscription tiers. It displays three columns: Glam Bag → IPSY Original, BoxyCharm → IPSY Extra, and Icon Box → IPSY Ultimate, each illustrated with corresponding beauty product sets.

We love a good glow-up—so we gave our subscription names a little refresh to help you find your perfect fit without the guesswork. But don’t worry: It’s a name change, not a game change. Everything you know and love is still here, and there’s nothing you need to do on your end. We just made it simpler than ever to play beauty your way, so you can spend less time decoding and more time playing.

Because in your beauty playground, finding your way should be easy.

It's about glam time you treated yourself.

Join IPSY

Meet the New Lineup

IPSY Original

Our most popular membership and the perfect way to discover what’s next in beauty. Each month, you’ll get 5 deluxe sample-sized products tucked into a collectible IPSY Glam Bag (you didn’t think we’d get rid of these iconic makeup bags, did you?!). Think skincare heroes, makeup must-haves, haircare staples, and more. You’ll choose 1 product, and we’ll handpick the rest so your bag feels curated just for you. With up to $70 in value for only $14/month, it’s the cheat code for your beauty routine.

Learn more about IPSY Original here.

IPSY Extra

When you’re ready to go full-size, IPSY Extra delivers—because your beauty obsession deserves extra. Every month, you’ll score 5 full-size products valued at up to $200. You’ll get to choose 3 of your products, while we round out the rest of your box with our IPSY Picks—tried-and-true favorites and buzzy finds from the best brands in beauty. At $32/month, it’s the membership with major payoff (and even bigger confidence boosts).

Learn more about IPSY Extra here.

IPSY Ultimate

The ultimate indulgence for beauty lovers. Four times a year, IPSY Ultimate drops 8 full-size products, worth up to $400, into your hands. You’ll choose 3, and we’ll curate the rest with our IPSY Picks, ensuring every box feels like a limited-edition beauty moment. At $65/quarter, it’s the membership that takes your routine to gallery-status levels of glam.

Learn more about IPSY Ultimate here.

More Reasons to Play

Add-Ons

Want to treat yourself to more? Each month (or quarter for Ultimate), you’ll have the chance to shop Add-Ons—bonus products from brands you love starting at just a few dollars. It’s the easiest way to customize your bag or box with that extra something you’ve been eyeing.

IPSY Shop

Our members-only shop with fresh drops every week is your gateway to must-have products and insider prices up to 70% off. From viral makeup finds to skincare staples, you’ll discover the best in beauty at phenomenal value—because why overpay when you can over-slay?

Mega Drop Shop

Four times a year—February, May, August, and November—we go big. Mega Drop Shop is your chance to stock up on full-size favorites (and discover future holy grails) at up to 80% off retail.

Switch It Up Anytime

IPSY is designed with flex appeal. Switch between tiers, mix and match, or pause your membership whenever you need. Your beauty playground, your rules.

The Bottom Line

New names, same playground. Whether you’re here to explore new faves, go full-size, or indulge in the most exclusive drops, there’s an IPSY subscription that matches your vibe. So, what are you waiting for?

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UP NEXT: Your Guide to the IPSY Shop: Exclusive Deals, Perks, and How It Works